GRS Recruitment are working with a well-established Forex company and are seeking to recruit a Email Marketing Specialist in Limassol. The successful candidate will be required to Implement targeted campaigns to enhance client engagement and conversion rates. Must be eligible to work in Cyprus. If you have the necessary skills and experience, then an attractive remuneration package will be offered for this Limassol based Email Marketing Specialist role.MAIN DUTIES AND RESPONSIBILITIESDevelop and execute comprehensive email marketing strategies to engage and retain clients.Collaborate with cross-functional teams to align email campaigns with broader marketing initiatives.Utilize data-driven insights to segment the audience and tailor email content for specific client segments.Craft compelling and relevant content for email campaigns, newsletters, and promotional materials.Ensure messaging aligns with the company’s brand and values while adhering to industry regulations.Implement marketing automation workflows to enhance the efficiency of email campaigns.Personalize communications to create a tailored experience for each client.Monitor and analyze key performance indicators (KPIs) of email campaigns.Use data insights to optimize future campaigns, improve open rates, click-through rates, and conversion rates.Stay informed about industry regulations and compliance requirements related to email marketing.Ensure all email campaigns adhere to legal standards and best practices.Conduct A/B testing on various elements of email campaigns to optimize performance.Implement learnings to continually improve the effectiveness of email communications.Collaborate with operations, design, content, and analytics teams to create cohesive and impactful email campaigns.Coordinate with other marketing channels to ensure a unified and consistent brand message.CANDIDATE PROFILEBachelor’s degree in Marketing, Communications, or a related field.Proven experience in email marketing within the financial industry, preferably in forex or trading.Strong understanding of email marketing platforms (e.g., Pardot,HubSpot, Mailchimp or similar), marketing automation tools, and CRM systems.Demonstrated proficiency in creating, implementing, and optimizing email campaigns.Excellent analytical skills and the ability to derive insights from data.Up-to-date knowledge of email marketing trends, best practices, and industry regulations.Exceptional written and verbal communication skills.Detail-oriented with a focus on delivering high-quality, error-free content.Ability to thrive in a fast-paced, dynamic environment.COMPANY PROFILERemuneration according to qualifications and experienceMedical Insurance SchemeProvident Fund13th SalaryCompany’s Group Discount SchemeInhouse fitness room with classes offeredModern working space at a central and convenient location of Limassol close to the highwayFriendly multinational environmentOpportunities for professional learning and growthDue to the high volume of applications, we receive at GRS Recruitment, only shortlisted candidates will be responded to.To apply for this position, please email your CV to Alexander Evangelides , quoting the above job reference or call +357 25 342 720 for further information.
