CRM Manager Spanish market

Triskel Consulting

  • Λεμεσός
  • Μόνιμη
  • Πλήρης Απασχόληση
  • Πριν 23 ώρες
  • Κάντε αίτηση εύκολα
Our client is a digital services provider operating within the iGaming field. Their CRM team is at the core of their growth, driving retention, engagement, and long-term success. As they expand their presence in the Spanish market they are looking for top talent to drive growth and optimize player journeys.We are looking for a Regional CRM Manager to lead their CRM efforts for the Spanish market. You will be responsible for designing and executing customer lifecycle strategies to drive engagement, retention, and customer lifetime value. You should have a deep understanding of Spanish customer behavior, iGaming/online entertainment experience, and CRM best practices.Responsibilities:
  • Develop and manage localized CRM strategies for the Spanish market (Email, SMS, push notifications, onsite messaging, etc.)
  • Own the customer journey and optimize communications across all stages: onboarding, engagement, churn prevention, and reactivation
  • Plan, execute, and analyze CRM campaigns with a focus on personalization, segmentation, and ROI
  • Collaborate with product, content, design, and data teams to deliver relevant and engaging campaigns
  • Monitor KPIs such as retention rate, conversion, CLV, and churn and proactively act on insights
  • Ensure all campaigns are compliant with local regulations and responsible gaming practices
  • Act as the main point of contact for all CRM-related initiatives in Spain
Requirements
  • Native-level fluency in Spanish (written and spoken) as well as proficiency in English are essential;
  • 3+ years of CRM experience, including at least 2 years of experience managing CRM strategies in the gambling or online gaming industry.
  • Strong understanding of the Spanish market and user behavior
  • Proven experience using CRM platforms such as Symplify, Braze, Optimove, Salesforce Marketing Cloud, or similar tools for personalized campaign management.
  • Strong analytical capabilities with experience in data interpretation, segmentation, and campaign performance optimization.
  • Excellent communication planning and organization skills
  • Able to communicate effectively with cross-functional teams and stakeholders in different regions.
  • Self-starter with the ability to work independently in a fast-paced environment
  • Able to work from the office in Cyprus
What is on offer?
  • Join a growing global team and make your mark in the Spanish market.
  • Competitive salary, benefits, and performance-based bonuses.
  • Opportunities for career growth and skill development in a globally recognized company within the gambling industry.
  • Work in a fast-paced, innovative, and data-driven environment, with a focus on maximizing player engagement and satisfaction.

Triskel Consulting