
Marketing & Social Media Specialist
- Λευκωσία
- Μόνιμη
- Πλήρης Απασχόληση
- Develop digital marketing strategies.
- Write, edit and proofread communication meant for internal and external use, including but not limited to press releases, media kits, social media communication, web content, etc.
- Responsible for creating reputation management strategies on various social media platforms.
- Daily social media monitoring and engagement, answer questions and comments from users. Encourage consumer social media participation.
- Monitor online sentiment with social listening, and report on any trends or insights.
- Create organic, engaging content, source images and write compelling copy for social media and corporate use.
- Maintain products' social media and online event calendars.
- Overlook, edit and proofread products' blog article roadmaps & blog content.
- Analyse competitor activity.
- Collaborate with different teams to coordinate our marketing, advertising and promotional activities.
- 3+ years experience in Marketing and social media
- Bachelor's degree in Marketing or a similar field or similar experience
- Proficient communicator with English language is a must
- Knowledge of German language is an advantage
- Previous experience in building and executing social media strategies through competitive research, platform determination, benchmarking, messaging and audience identification
- Knowledge in setting up and optimizing company pages within each platform to increase the visibility of company's social content
- Hands on experience in handling, negotiating and responding on multi SOM platforms.
- Capturing and analyzing the appropriate social data/metrics, insights and taking appropriate actions
- Strong Digital Marketing and Advertising knowledge
- Strong communications skills, as this person needs to be able to contact and guide our amateurs for the day-to-day postings, stories, competitions, product promos etc
- Excellent knowledge of MS Office, Facebook, Twitter, Instagram, Telegram, TikTok, YouTube and other social media platforms
- Very good understanding of social media KPIs
- Excellent multitasking and good time management skills