Marketing Manager
Emerald Zebra
- Πάφος
- Μόνιμη
- Πλήρης Απασχόληση
- Lead together with the Resort General Manager and AHM, the Branding strategy of the Resort at all pillars.
- Evaluate the impact of the branding strategy and is responsible for the effective response of the markets.
- Work closely with different business units (Hotel, Holiday Residence / rentals, Sport), within the company, as well as with AHM leading the marketing team while supporting internal departments such as (but not limited to), Operations / F&B, Sales and Revenue.
- Lead the communicated and agreed business goal and create/implement the communication strategy.
- Build, present and agree the marketing plans and budgets for the smooth operation of marketing campaigns, as part of the original Marketing Plan or on an ad-hoc level.
- Lead the market development activity and oversee the implementation of marketing initiatives directed towards achieving the goals (on resort and overseas level).
- Contribute to the marketing research to determine competitiveness, identify insights, and propose actions and assist in developing performance reports identify new opportunities and improvements, as required.
- Ensure that the departments team is trained and developed, as to implement properly, the brand communication.
- Comply with budgetary guidelines, processing documents and maintaining assigned budget categories.
- Ensure that the website, the promotional material, marketing campaign strategy, are updated on a regular basis.
- Identify gaps and proposes strategic plans on the effectiveness of marketing campaigns.
- University degree in Marketing, Communications, Business or Digital Media or any other relevant field
- At least 5 years of experience in a relevant field and position
- Solid knowledge of website analytics tools (e.g Google Analytics, Web trends etc)
- Strong understanding of current online marketing concepts, strategies, and best practices
- In-depth knowledge of digital marketing tools, platforms, and analytics.
- Excellent command of English and Greek language, both verbal and written.
- Great interpersonal and communication skills
- Permanent all year around position.
- Monday - Friday
- Competitive compensation package which includes 13 salaries
- Discounts for all outlets/restaurants and accommodation
- Complimentary Lunch
- Provident Fund
- Medical Fund